Business

B2B marketing campaigns

Marketing your business is a perpetual journey. It requires time, energy, creative ideas and a consistent budget. Sometimes, your efforts to build and promote your brand bring great results. But is this going to last forever? Marketing means always looking for the next great idea to grow your business. Around 40 percent of marketers don’t have the tools or the ... Read More »

The Stats on the Work-Life Balance of Your Employees (INFOGRAPHIC)

Finding a work-life balance, no pun intended, is a work in progress. And in a world where your work can follow you anywhere, finding this balance is becoming increasingly more difficult. The new infographic from Family Living Today and Now Sourcing looks at why it is especially hard for workers in the US. Compared to the 38 countries of the Organisation for Economic Co-operation ... Read More »

(POLL) Have You Ever Abandoned a Business Blog?

  If there’s a chance you answer “No” to this question, you’re in a very small minority. This data is a little old but figure it’s unlikely to have changed much. According to a New York Times report, as many as 95 percent of all blogs created have been abandoned. Among millions of blogs, even 5 percent is a healthy number ... Read More »

How to Make a Great First Impression in 30 Seconds or Less

If you think you have at least a couple of minutes to make a first impression, you are wrong! According to the On Stride Financial infographic below, you only have at most 100 milliseconds to form an initial impression. What this really means to small business owners is that the way you evaluate potential employees, business partners and personal acquaintances on your first-time ... Read More »

Small Businesses Add 58,000 New Jobs, ADP Reports

A report suggests growth of private sector employment beat projections by almost 50,000 jobs in January 2018 and small businesses were a big part of that growth. Economists were projecting an increase of 185,000 private sector jobs for the first month of the new year. However, the ADP (NASDAQ:ADP) National Employment Report showed a growth of almost 50,000 more private sector ... Read More »

TRAI slashes mobile number portability charges to Rs 4 from Rs 19 per porting

Keeping in view the upsurge in mobile number portability (MNP) requests, the Telecom Regulatory Authority of India (TRAI) has decided to slash its rate to Rs 4 per successful porting from Rs 19 earlier. The TRAI arrived at the decision after taking into consideration the comments received from the industry stakeholders. A statement issued by the TRAI said it would ... Read More »

Are Accelerator Funds a Better Way for Angels to Invest?

I have been thinking a lot lately about the best way for angels interested in making pre-seed stage investments to put money into start-up companies. I’ve come to the conclusion that investing in accelerator funds is better than joining an angel group. Angel groups are investor collectives that pool funds and management. Back in 1994, when the first angel group ... Read More »

Is Your Angel Investor Playing Power Ball or Money Ball?

Sophisticated investors in high potential start-up companies generally take one of two approaches to angel investing, which I call “power ball” and “money ball”. Either of these approaches can yield high financial returns, but their success requires angels to stick to the rules of the game they are playing. Investors do poorly when they confound the two games. Types of ... Read More »

Adani Power shares slump over 9% as Q3 loss widens

Shares of Adani Power on Thursday tumbled over 9% after the company’s consolidated loss doubled to Rs 1,290.7 crore in the October-December quarter of this fiscal. The stock dropped 9.21% to end at Rs 36.95 on BSE. Intra-day, it slumped 10.81% to Rs 36.30. On NSE, shares of the company dived 9.32% to close at Rs 36.95. The company’s market ... Read More »

Telcom operators can’t give excuses for rising call drops, says telecom secretary

In a stern message to telecom operators, DoT on Thursday said the industry can’t give excuses like problems in installing mobile towers for rising call drops and asked them to get their act together to tackle the issue. Telecom secretary Aruna Sundararajan told PTI in an interview that the Department of Telecom (DoT) will meet the industry after January 21 ... Read More »