Tag Archives: an

Has Marketing Become an ‘Island Surrounded by Mirrors’?

Marketers risk forming a parallel universe and distancing themselves from the business, HP CMO Antonio Lucio says. Credit: HP The mission of marketing is to build brands that stand the test of time, not to build brands for the sake of it. By building strong, preferred and differentiated brands, sustainable business results will follow. But today, I believe our profession must ... Read More »

News LIVE: BJP President Amit Shah urges an end to communism in India

India is expected to retain its position as the top remittances receiving country, with its diaspora set to pump in a whopping USD 65 billion in the year 2017, the World Bank said on Tuesday. Ahead of the annual meeting of the International Monetary Fund and the World Bank, a report issued by the global lender said that remittances, which ... Read More »

American optimism about the economy hits an all-time high in new CNBC survey

The public’s views on the economy continue to cruise at lofty levels but the optimism does not appear to be lifting the president’s approval rating. The third-quarter CNBC All-America Economic Survey found 43 percent of the public believes the economy is excellent or good, a record high in the 10-year history of the survey. Thirty-six percent believes the economy will ... Read More »

7 Things to Ask About an Online Funding Marketplace Before Taking Out an Application Online

Getting the right funding for your small business allows everything to run smoothly. Choosing an online funding marketplace can streamline the process. Here are seven things you need to ask before you sign up. Things to Ask About Online Funding How Do You Pick Your Lenders? The process is simple. You start by supplying some basic information through a secure internet ... Read More »

Tips to Become an Authority Through Content Marketing

Want to become an authority in your industry? Content marketing can help you achieve just that. But you can’t expect to just write up a blog post or two and suddenly become a trusted influencer. It takes time and a carefully planned strategy in order to really build up authority. Zac Johnson, CEO of MoneyReign, Inc. and blogger behind ZacJohnson.com has more than 10 years of experience using ... Read More »

Urjit Patel: An RBI governor who doesn’t talk but acts

Raghuram Rajan had taken over as governor of the central bank in the world’s fastest-growing major economy in the thick of the taper tantrum in September 2013 when the local currency was depreciating every day against the dollar and inflation was in double digits. His predecessor D Subbarao had witnessed the collapse of iconic US investment bank Lehman Brothers a ... Read More »

The Last 10 Times an American Small Business Set a Guinness World Record

Small businesses are capable of accomplishing big things — even the biggest. In the last year and a half, 10 small businesses across the United States and Puerto Rico were able to call themselves a Guiness World Records record breaker. Guinness World Records told Small Business Trends in the last year, 800 companies — large and small — have set or ... Read More »

James Damore has an ‘above decent’ chance of winning his legal case against Google

James Damore, the man fired by Google after he published a manifesto that suggested women may have a disadvantage in tech because of their biology, may well prevail in the legal case he has filed against his former employer. That’s because he filed his complaint against Alphabet (Google’s corporate parent) under a provision of the National Labor Relations Act that protects workers’ rights ... Read More »

In an economic death spiral: West Virgina is America’s worst state for business in 2017

There is no mistaking West Virginia Gov. Jim Justice for anything but a local. His plain talk, delivered in a heavy drawl, is fast becoming a trademark of a governor barely six months into his first term. And the talk is often accompanied by theatrics. Like when the Republican-controlled state legislature passed a budget this year that the Democratic governor — a ... Read More »

Why stock-market investors should keep an eye on these diverging indexes

Stocks of trucking companies are a bet on the broader economy While the S&P 500 and Nasdaq Composite set fresh records on Monday, there is one red flag signaling the potential for a stock-market pullback in the near term, according to Sam Stovall, chief investment strategist at CFRA. Since early March, the Dow Jones Transportation Average DJT, +0.73% which is ... Read More »