Tag Archives: Media

China stock regulator gives nod for 5 IPOs worth $1b: Media reports

China’s stock market regulator has approved five new initial public offerings (IPOs), which will aim to raise a total of no more than 6.7 billion yuan ($1.05 billion), the official news agency Xinhua reported on Saturday. Zoy Home Furnishing Co Ltd, Jiayou International Logistics Co Ltd and Hebei Yangyuan Zhihui Drinks Co Ltd will all list on the main board ... Read More »

Check out the most read marketing and media stories of 2017

From United Airlines’ poor handling of a passenger and the subsequent PR fallout to the world’s most effective ad campaigns, these are the most read stories in 2017 from CNBC’s “Marketing Media Money”. 1. United Airlines isn’t alone: Here are some of the worst corporate PR disasters of all time United Airlines “re-accommodated” a passenger in April, resulting in a ... Read More »

25 Social Media Campaign Ideas Your Small Business Could Try

Social media presents tons of different opportunities for your brand to get creative with different types of campaigns. No matter what platforms your brand uses, you can come up with promotion and marketing ideas to appeal to your target audience. Here are 25 different social media campaign ideas for your small business to try. Social Media Campaign Ideas Crowdsourced Video Content The ... Read More »

30 Top Social Media Sites to Market Your Small Business Locally

The coming of social media has really been the game changer in the way we carry out business marketing and related activities. Their birth has made custom targeting of prospective customers a breeze. It has enhanced our ability to communicate directly with those we seek to reach. However, are all social media websites best for business use? Below we disclose ... Read More »

30 Top Social Media Sites to Market Your Small Business Locally

The coming of social media has really been the game changer in the way we carry out business marketing and related activities. Their birth has made custom targeting of prospective customers a breeze. It has enhanced our ability to communicate directly with those we seek to reach. However, are all social media websites best for business use? Below we disclose ... Read More »

Brazilian media company loses ringtone battle

A Brazilian media company has lost an appeal against a ruling banning it from using a ringtone as its trademark. Globo Comunicacao e Participacoes asked the European Union Intellectual Property Office (EUIPO) to register the sound in 2014. But EUIPO refused their request, saying it had “no distinctive character” and was a “banal and commonplace” ringtone which was not easily ... Read More »

US media firm Liberty Media to buy Formula 1

US firm Liberty Media has confirmed it is buying the racing business Formula 1 for $4.4bn (£3.3bn). The move ends years of speculation about the ownership of the company. Bernie Ecclestone will remain as chief executive but Chase Carey, vice-chairman of 21st Century Fox, will become the new chairman. Liberty Media has stakes in several sports and entertainment businesses, including ... Read More »

Gawker Media files for bankruptcy, to go up for sale

Gawker Media LLC, an online publishing pioneer, filed for Chapter 11 bankruptcy and put itself up for sale on Friday after a $140 million court judgment against it in a lawsuit brought by former professional wrestler Hulk Hogan over a sex tape. The move followed revelations that Hogan’s lawsuit, along with several others against Gawker, were being bankrolled by billionaire ... Read More »